NAICS UNIVERSITY · Free research for insurance agents

Motion Picture Theaters (except Drive-Ins)

NAICS 512131 · United States · 2022 edition

This U.S. industry comprises establishments primarily engaged in operating motion picture theaters (except drive- ins) and/or exhibiting motion pictures or videos at film festivals, and so forth.

UW takeaway · AI logic + saved research

Start the review with premises liability.

For Motion Picture Theaters (except Drive-Ins), the saved research highlights premises liability, liquor liability, food service liability. Confirm how these arise in the actual operation, what controls are used and whether additional services change the proposed coverage.

Questions to ask

  1. How many screens and what is the total seating capacity of the venue?
  2. Does the theater serve alcohol — full bar, beer and wine only, or concessions only?
  3. Is there a dine-in or full food service concept in any auditoriums?
  4. Does the venue host special events, concerts, live performances, or film festivals outside standard exhibition?
  5. Is the building owned or leased, and what is the age and construction type?
  6. What is the approximate annual admissions count and total gross revenue split between tickets and concessions?
  7. For Motion Picture Theaters (except Drive-Ins), what should the underwriter know about dine-in or full-service bar concepts with significant alcohol revenue as a percentage of total sales?
  8. For Motion Picture Theaters (except Drive-Ins), what should the underwriter know about historic or older building stock with deferred maintenance, outdated electrical, or unusual construction that complicates property valuation?

Activities described by this code

Other activities to examine

Census classification reference

For educational purposes only. AI-generated insurance research and automated logic can contain errors. Independently verify classification and coverage decisions.

Compare another operation

Insurance operations research — draft

Motion picture theaters operate fixed public venues where patrons purchase tickets to view films projected on large screens. Operations typically include ticketing, concession sales (popcorn, beverages, candy), and increasingly food service or alcohol service in dine-in formats. Employees manage ushering, projection, concessions, and facility maintenance across daily showtimes.

Questions to investigate

This insurance research was generated in April 2026. It has not received a complete human review. The October 12, 2026 audit checked codes and titles only, not descriptions or coverage assertions.

Classification workflow · Multiple-operation workflow