NAICS UNIVERSITY · Free research for insurance agents
Video Tape and Disc Rental
NAICS 532282 · United States · 2022 edition
This U.S. industry comprises establishments primarily engaged in renting prerecorded video tapes and discs for home electronic equipment, including renting through vending machines.
Activities described by this code
Other activities to examine
- Renting video gaming consoles, video recorders, and media players: 532210 — Consumer Electronics and Appliances Rental
- Retailing prerecorded video discs (e.g., DVDs): 449210 — Electronics and Appliance Retailers
- Theatrical distribution of motion pictures and videos: 51213 — Motion Picture and Video Exhibition
- Providing video streaming distribution services or operating Internet gaming sites without publishing: 516210 — Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers;
- Publishing video games and other software: 513210 — Software Publishers
Census classification reference
For educational purposes only. AI-generated insurance research and automated logic can contain errors. Independently verify classification and coverage decisions.
Compare another operationInsurance operations research — draft
Video tape and disc rental establishments rent prerecorded physical media — DVDs, Blu-rays, and legacy VHS tapes — to consumers for home viewing. Most surviving operations are small independent storefronts, though some revenue may come from vending kiosks, late fees, or ancillary retail sales of media or accessories. The class has contracted dramatically with the rise of streaming services.
Questions to investigate
- Is this a standalone video rental store, or is rental combined with retail sales or other consumer goods?
- Does the operation include any off-premises kiosks or vending machines?
- Is any adult content available for rent, and what percentage of inventory does it represent?
- How many employees are on payroll, and what are their primary duties?
This insurance research was generated in April 2026. It has not received a complete human review. The October 12, 2026 audit checked codes and titles only, not descriptions or coverage assertions.