NAICS UNIVERSITY · Free research for insurance agents
Doll, Toy, and Game Manufacturing
NAICS 339930 · United States · 2022 edition
This industry comprises establishments primarily engaged in manufacturing complete dolls, doll parts, doll clothes, action figures, toys, games (including electronic, such as gaming consoles and devices and handheld video games), hobby kits, and children's vehicles (except metal bicycles and tricycles).
Activities described by this code
Other activities to examine
- Manufacturing metal tricycles and bicycles: 336991 — Motorcycle, Bicycle, and Parts Manufacturing
- Manufacturing sporting and athletic goods: 339920 — Sporting and Athletic Goods Manufacturing
- Manufacturing coin- or card-operated game machines: 339999 — All Other Miscellaneous Manufacturing
- Manufacturing electronic video game cartridges and reproducing video game software: 334610 — Manufacturing and Reproducing Magnetic and Optical Media;
- Publishing or publishing and reproducing game software: 513210 — Software Publishers
Census classification reference
For educational purposes only. AI-generated insurance research and automated logic can contain errors. Independently verify classification and coverage decisions.
Compare another operationInsurance operations research — draft
Establishments in this class design and manufacture dolls, action figures, board games, electronic toys, hobby kits, children's vehicles, and related products. Operations may include in-house plastics molding, assembly, and packaging, or may rely on overseas contract manufacturers with domestic finishing and distribution. Products are typically sold through wholesale channels to mass-market retailers, specialty toy stores, or directly to consumers.
Questions to investigate
- What age groups are the products targeted toward, and are any products designed for children under age 3?
- Are products manufactured in-house, through domestic contract manufacturers, or overseas — and what quality-control and CPSC compliance documentation is maintained?
- Has the business experienced any product recalls, CPSC inquiries, or products liability claims in the past five years?
- What are the primary distribution channels — mass retail, specialty retail, e-commerce, wholesale?
This insurance research was generated in April 2026. It has not received a complete human review. The October 12, 2026 audit checked codes and titles only, not descriptions or coverage assertions.