NAICS UNIVERSITY · Free research for insurance agents
Retail Bakeries
NAICS 311811 · United States · 2022 edition
This U.S. industry comprises establishments primarily engaged in retailing bread and other bakery products not for immediate consumption made on the premises from flour, not from prepared dough.
Activities described by this code
Other activities to examine
- Retailing bakery products not for immediate consumption made elsewhere: 445291 — Baked Goods Retailers
- Preparing and selling bakery products (e.g., cookies, pretzels) for immediate consumption: 722515 — Snack and Nonalcoholic Beverage Bars
- Manufacturing fresh or frozen breads and other fresh bakery (except cookies and crackers) products: 311812 — Commercial Bakeries;
- Manufacturing cookies and crackers: 311821 — Cookie and Cracker Manufacturing
Census classification reference
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Compare another operationInsurance operations research — draft
Retail bakeries in this class mix and bake bread, rolls, pastries, and similar products from flour on the premises, then sell directly to walk-in customers. Unlike foodservice bakeries, the products are generally not intended for immediate on-site consumption — customers take them home. Operations typically include commercial ovens, mixers, proofing equipment, and a retail counter.
Questions to investigate
- Is baking performed entirely on-premises from flour, or is any pre-made dough or off-site production involved?
- What is the split between direct retail sales and wholesale or delivery accounts?
- Are any allergen-specific claims made on packaging — gluten-free, nut-free, etc. — and what facility protocols are in place?
- Are owned vehicles used for delivery, and do employees ever use personal vehicles for bakery deliveries?
This insurance research was generated in April 2026. It has not received a complete human review. The October 12, 2026 audit checked codes and titles only, not descriptions or coverage assertions.